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Larry L. Richman
Larry Richman (born 1955) is a social media expert, Internet strategist, publishing executive, project management trainer, and author of over a dozen books, numerous book translations, and articles in professional journals and magazines. He is a translator in three languages.
==Internet strategist and social media professional==
Richman is an Internet strategist〔(【引用サイトリンク】url=http://www.outreachcatalyst.com/technology/case-study-the-lds-churchs-mormon-message-almost-as-omnipresent-as-the-god-it-preaches/ )〕 with a specialty in using social media in product marketing. He is currently employed by The Church of Jesus Christ of Latter-day Saints (LDS Church) to plan, evaluate, and market the church's educational materials to members and leaders worldwide. He innovated the use of Facebook, Twitter, and other social technologies to supplement traditional communications channels within the church.
Since 2006, he has been the author of (LDSMediaTalk.com ), his professional blog about LDS Church materials and using social media and technology responsibly. The blog is read by an average of 18,000 unique monthly readers from 144 countries. His Internet moniker is ldsWebguy.
Richman directed the content and services of LDS.org, coordinating with all the websites of the LDS Church, such as Mormon.org, FamilySearch.org, JosephSmith.net, and JesusChrist.lds.org. He was the domain portfolio manager of the church’s hundreds of web properties with tens of thousands of web pages (plus millions of pages of documents in the Gospel Library in many languages). LDS Church websites are visited by over 25 million people each month Richman directed a redesign and rebuild of LDS.org from 2004-2007, implementing XML, metadata and taxonomy standards, a content management system, web portal server technology, new web search tools, and a strategy for Search Engine Optimization.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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